FOR REAL ESTATE

Hundreds of inquiries about one property.Most of them, with no real intent to buy.

The best agent, cloned: qualifies, nurtures, books the showing: the team only talks to buyers.

ACME Realty

Bruno · assistant · online

Agent Bruno · workingLive
PortalFinancing · Bruno

Running in production for

PROOF, NOT PROMISES

Mudafy qualifies hundreds of WhatsApp inquiries a month on StudioChat.

Mudafy logoLive in production
  • Outbound outreach
  • Lead qualification
  • Booking for the sales team
Read the Mudafy story
EVERYTHING THAT HAPPENS BEFORE THE SHOWING

Every task in each inquiry, handled with AI.

Most inquiries never convert: the volume is noise, not signal. Filtering it by hand is where the best agents' time gets wasted.

It comes in off a listing and asks the same things it always asks: how much, how many square metres, what’s nearby. Answered from the listing, with budget and intent scored in the same exchange.

Property details

Answers price, size, amenities, and location questions from the listings: reads a floor plan to explain the layout, and searches by proximity to a point on the map.

Lead qualification

Scores budget and intent from the first exchange, so agents spend time on leads that convert.

Showing scheduling: Books a property showing directly on the right agent's calendar.

Cold lead follow-up: Re-engages leads that went cold, with the right cadence, without chasing them by hand.

Financing questions: Answers the basics of mortgage credit consistently, every time.

Required documentation: Explains what paperwork is needed for a purchase or a lease.

Around every enquiry

CRM logging

Logs every qualified lead and every conversation in the CRM automatically.

Handoff to an agent

Passes a hot lead to a human agent with full context at exactly the right moment.

WHY NOW, WHY STUDIOCHAT

It's not another lead-gen widget. The best agent, cloned.

Most real estate bots just answer a scripted FAQ. We start from the person on the team who already qualifies leads well, and clone the entire conversation, inbound and outbound.

Clone

Trained on the team's real playbook, not a script.

We capture how the best agent actually qualifies a lead and books a showing, tone included.

Inbound and outbound

Covers both directions of the funnel.

Answers inbound inquiries and runs outbound prospecting and qualification at scale: the same deployment Mudafy runs today.

Omnichannel

Every task handled with AI, on every channel where people already look for a home.

WhatsApp, Instagram, email, and web chat: the same assistant, the same context, on whichever channel the lead is already using.

AGENT SECURITY

Security at every layer, from the model to the client's data.

LLM security, agent security, client control, and infrastructure aren't the same layer: each protects something different, and the agent leaves a trail of everything it does along the way.

LLM SECURITY: GUARDRAILS

A protective layer around the model.

A language model can make the wrong call: delete something it shouldn't, invent data that doesn't exist (like a bank account number), or let spend spiral out of control. Guardrails validate what the agent is about to answer before it answers, automatically or manually, covering hallucinations and prompt injection.

CLIENT CONTROL

The client decides what information reaches StudioChat.

Every integration goes through a middleware layer the client configures, and StudioChat can't see the data the client chooses not to share. Control stays on the client's side, by design.

AGENT TRANSPARENCY

The agent explains what it does, why, and where each fact comes from.

The most common fear is that the agent does something and no one finds out. That's why every answer comes with its reasoning and its citations. No black box acting without leaving a trace.

FREQUENTLY ASKED QUESTIONS

What a real estate team actually asks.

Property questions, lead qualification, showing scheduling, cold lead follow-up, documentation requirements, financing questions, CRM logging, and handoff to a human agent.

Yes. The assistant can interpret a floor plan to explain the room layout, the size of each space, or whether a piece of furniture will fit in a room, and it can also read an address or a point on the map to answer queries like 'an apartment near Plaza Italia', matching against each property's real location.

Yes. Outbound prospecting and qualification at scale is Mudafy's real deployment: the assistant opens the WhatsApp conversation, scores budget and intent from the first exchange, books the showing on the right agent's calendar and re-engages the leads that went cold, alongside answering inbound inquiries on the same number.

No. It logs every qualified lead and every conversation in whichever CRM is already in use, as a non-human agent.

Outcome-based: priced per qualified lead or resolved inquiry, not per seat and not for implementation. Each task type has its own price, agreed together with the scope, because answering a question about a listing is not the same work as following a cold lead for weeks. Implementation, integrations and ongoing support are included.

Yes. Mudafy, a LatAm proptech, qualifies hundreds of real estate inquiries a month with a StudioChat assistant, booking the right conversations for its sales team.

The playbook already exists. We multiply it.